Role: Graphic Designer & Copywriter
Software: InDesign & Photoshop
Design goals: My idea for this tri-fold brochure is to capture the natural beauty and peaceful atmosphere of Grundy Lake while encouraging more people to visit and experience it for themselves. It aims to highlight what makes the park special while presenting the information in a way that feels easy to follow, and visually engaging. Another key goal is to create a design that stands out and reflects the calm, refreshing feeling of being at Grundy Lake. Through thoughtful layout and strong imagery, the brochure is meant to appeal to both first time visitors looking for a getaway and returning campers who already love the park. Ultimately, it should inspire people to disconnect from their routine and explore nature.